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How to Drive More Traffic to Your Business Website

How do you drive traffic to your website? This is an eternal question. There are courses taught and articles written, all with suggestions – some valid others not. But there are some tools that work reliably to increase website traffic. Read on to learn more. 

1. Submit Your Site to Search Lists

Search engine optimization is key when submitting to Google, Yahoo and Bing. Resubmit your URL sitemap monthly. Make sure to also review your website often. This is because it will help increase your website’s visibility. It will also help move your URL higher in search engine results.

2. Promote Your Website Shamelessly

Put your site address on everything. That includes business cards, emails, stationary, and envelopes. Simply everything. Join discussion groups and sign every post with a name and URL. Write articles and also sign those with a name and URL. Finally, go to meetings and hand out your business card. 

3. Buy Some Emails

There are services that can provide you with email, address and name lists. For example, there is  www.infousa.com. These lists are expensive, so target the exact people whom you want to view your URL. You can also reduce the list size so you can minimize costs.

4. Collect Everything

On your website, have a place for people to sign up for your newsletter. Also make sure to collect business cards when you’re at a conference, meeting or class. Then, add these emails to your list. Just make sure when you email information out, they can unsubscribe. At a large show, collect cards from companies that compliment yours. Add these emails to your list and talk to them about reciprocal links.

5. Utilise Reciprocal Links

Companies that compliment your services could recommend your URL while you have a link to theirs. This is a great way to extend your reach. So it is a win-win situation.

6. Leverage Blogs

Young man pointing at a computer screen

The more links you have, the higher up the search engine list your site goes. Blogs are a great way to drive traffic to your site. Although very time consuming, there are many free blogs to list your services or product. As a result, they can drive people to your URL. Just manage your time carefully.

7. Write Articles

Websites such as www.ezinearticles.com are great for submitting your work. This website is free. You close with your name, a short bio and your URL. Many other sites also exist that you can write for and drive traffic from. Make sure to pepper your content with relevant keywords.

8. Create a Newsletter

hand of young woman using a smartphone

This can be time consuming, but it’s worth it. Email the front page of your newsletter, and list the articles that you offer in bullet points. Have a click through to the full article in case people want to read on further. Add an unsubscribe, as well.

These tips work to drive traffic to your website. Try using them and see your traffic – and hopefully, your revenue – increase.

Puerto Rico Bridge Initiative @ Techno-Savvy

The “Puerto Rico Bridge Initiative” (PRBI) has already started. This is a project financed with funds from the United States government, which is expected to improve access speed and reduce the price of Internet access in Puerto Rico and its islands, Vieques and Culebra. This project seeks solutions to the problems currently faced by different internet access service companies to improve their product and offer it at more competitive prices.

What many may not know is the cost of leaving local traffic outside the island. For example; you request through your “Browser” a Web page that we say is physically on an Alaska server, the request or “request” that makes your machine travel to the USA returns to PR and then goes to Alaska so you can see that desired page.

The PRBI consists of several projects: a “bridge” in the form of a fiber optic cable with a capacity of 10 gigabits per second between Miami and San Juan, a network of microwave antennas that will cover 180 miles of territory by means of 11 towers and a meeting point for local networks to interconnect.

Among the goals that this initiative pursues are:

1. Broadband is easily accessible.
2. Increase access speeds.

The author of this initiative is Carlo Marazzí, president of Critical Hub Networks, parent company of the legendary local internet access provider Caribe.net. This company received a financial contribution from the “ARRA” funds, amounting to US $ 25.7 million after its proposal, the Puerto Rico Bridge Initiative, was selected by the NTIA (“National Telecommunications and Information Agency”), government agency of USA

U.S. official gives thumbs up to PR broadband projects

A key U.S. government official in charge of implementing federal broadband projects throughout the nation said she was pleased with the three local projects started last year.

Puerto Rico broadband coverage has increased to 50 percent of the island’s surface and 30 percent of the island’s 1.2 million homes are connected to this service, placing the island ahead of many Caribbean and Latin American countries but well behind the U.S. national average.
Broadband penetration in the U.S. covers 90 percent of the country, where 65 percent of the houses have an Internet connection. Broadband is measured at 3 megabits per second or more. Two-thirds of  U.S. households have broadband connectivity versus one-third on the island.
Three local Internet projects funded with federal money have received the approval of its management and execution — projects that are assisting the growth of Internet penetration in Puerto Rico. Critical Hub Networks received $25.7 million; INTECO received $12 million; and the governor’s office $2.5 million — all with the purpose of expanding the availability of broadband throughout the island.
The three Puerto Rico grants were among the 230 grants provided nationwide. The Commerce Department received more than 3,000 applications and picked the most sustainable projects. The key factors in granting the funds were: to have an experienced and competent management team, the resources available to build and operate the network, and a plan for business continuity.
Anna Gómez, deputy assistant secretary for communications and information and deputy administrator of the U.S. Commerce Department’s National Telecommunications and Information Administration (NTIA), who visited the island to oversee the projects funded by her department, was pleased with the progress of the three projects.
In April 2010, Critical Hub was awarded $25.7 million in Recovery Act funds through NTIA for the creation of the Puerto Rico Bridge Initiative (PRBI), a project designed to bring fast, affordable broadband service to all of Puerto Rico. On Wednesday, Gómez toured Critical Hub’s facilities in Santurce. Gómez also delivered the keynote speech at the 2011 Puerto Rico Telecom Conference presented by the Puerto Rico Chamber of Commerce.
“”The Obama Administration is committed to increasing broadband access and adoption in the U.S., which is a key ingredient for job creation and sustainable economic growth. Recovery Act broadband projects will help to increase broadband Internet access so that more Puerto Ricans are able participate in the 21st century digital economy and fully enjoy the benefits of broadband,” stated Gómez.
The Daily Sun spoke with Gómez before boarding a plane back to Washington, D.C. “We are very happy with the work done by Critical Hub — very enthusiastic indeed since they have completed the project and we are seeing the benefits. The INTECO project is also doing well; we feel they will be able to complete all the required work on the established deadline,” said Gómez. The $2.5 million fund to the governor’s office was provided to create a broadband map and creating strategies for closing the digital divide.
Asked about the difference between the stateside and island penetration, Gómez explained that “some people perceive they do not need it. We need a better understanding of why there is a lower adoption versus the availability itself – once you know the reasons then you can develop a strategy of getting more people online.”
In an interview with the Daily Sun, Eduardo Díaz, president of the Puerto Rico Chapter of the Internet Society said “we support the development of this project for it brings the Internet closer to more people. We understand that it will help increase the adoption of Broadband in Puerto Rico,” said Díaz.
“We are honored to have Ms. Gómez visit our facilities,” said Karen Larson, senior vice president of Critical Hub Networks. “The Puerto Rico Bridge Initiative project – funded by the NTIA – is working hard to bring fast, affordable broadband to all residents of the island. The collaboration with all of the island’s broadband providers is key to bridging the deep digital divide that exists here in Puerto Rico,” said Larson.

Puerto Rico Internet Service Providers get Ready for the New Internet Protocol IPV6

The Telegraph facilities, home of the Federal Proposal: Puerto Rico Bridge Initiative was the setting for the first workshop offered on the island regarding the new Internet protocol, IPv6, and for which all telecommunications companies must be integrating in their systems if they don’t want to face problems in the future with their users addresses.

The IPV6 is developed because of the large volume of Internet addresses that are needed, since the current IPv4 protocol is running out. Companies such as Liberty, AT&T, Claro, Osnet, Worldnet, Aeronet, AWV Communications, Wireless Caribbean and federal initiatives such as Inteco, benefited from the workshop covering the topics of definition, migration and implementation of the new system that is making its way, by leaps and bounds in the growing world of technology. The workshop was given by Jose Rosa, from the Cisco company and who is an expert in the telecommunications industry and specifically in IPV6 protocol.

Assessment of Internet Resources at Community Anchor Institutions Underway

Schools, libraries, hospitals, and public safety facilities are encouraged to participate in a Connect Puerto Rico survey

San Juan, Puerto Rico — The Puerto Rico Office of the Chief Information Officer (OCIO) and the Puerto Rico Infrastructure Financing Authority (PRIFA) have partnered with Connect Puerto Rico to create a detailed, interactive map of broadband coverage across the island. This map will provide an inventory of broadband capacity across the commonwealth, including at Community Anchor Institutions (CAI). This information is essential for developing strategies aimed at increasing broadband availability and adoption across Puerto Rico.

This initiative recognizes that institutions such as schools, hospitals, libraries, and public safety facilities serve essential and meaningful roles in communities. It is critical that these facilities have access to broadband to better serve those who rely on these community resources. This survey will assist Connect Puerto Rico with determining what type of access and connection speeds are available.

Connect Puerto Rico has developed a convenient and simple online survey to collect this data and encourages the following institutions to visit the website to participate:

• Schools: K-12 schools, including both private and public;
• Libraries: Private and public;
• Medical/Healthcare: Hospitals and emergency care units or clinics;
• Public Safety Facilities: Police (state and local), sheriff offices, fire stations, emergency medical services, 911 centers (if different from police), and correctional institutions;
• Higher-Education: Universities, colleges, and community colleges;
• Other community support – government: Local government offices (town halls, city management departments, other), courthouses (county, state, or federal), district attorney offices, federal facilities.

Connect Puerto Rico has partnered with the commonwealth of Puerto Rico to create the first broadband inventory maps and engage in a research project to better understand broadband adoption across the territory.

Puerto Rico Bridge Initiative Hosts U.S. Commerce Department official at facilities in Santurce

San Juan, Puerto Rico, November 9, 2011 – Today, Critical Hub Networks hosted Ms. Anna Gómez, Deputy Assistant Secretary for Communications and Information and Deputy Administrator of the U.S. Commerce Department’s National Telecommunications and Information Administration (NTIA), during her visit to the island joined by local officials.

In April 2010, Critical Hub was awarded $25.7 million in Recovery Act funds through the NTIA for the creation of the Puerto Rico Bridge Initiative (PRBI), a project designed to bring fast, affordable broadband service to all of Puerto Rico. Deputy Assistant Secretary Gómez’ toured the facilities today after delivering the keynote speech at the 2011 Puerto Rico Telecom Conference at the Conrad San Juan Condado Plaza, presented by the Puerto Rico Chamber of Commerce.

“The Obama Administration is committed to increasing broadband access and adoption in the U.S., which is a key ingredient for job creation and sustainable economic growth. Recovery Act broadband projects will help to increase broadband Internet access so that more Puerto Ricans are able participate in the 21st century digital economy and fully enjoy the benefits of broadband,” stated Gomez.

“We are honored to have Ms. Gomez visit our facilities,” said Karen Larson, Senior Vice President of Critical Hub Networks. “The Puerto Rico Bridge Initiative project – funded by the NTIA – is working hard to bring fast, affordable broadband to all residents of the island. The collaboration with all of the island’s broadband providers is key to bridging the deep digital divide that exists here in Puerto Rico.”

Since its funding, the PRBI has established an ultra-high speed backbone connection for broadband providers from Puerto Rico to Miami. “The next phase of the project will include a terrestrial wireless network to facilitate broadband speeds in areas which are particularly underserved, including Maricao, Vieques and Culebra. Since its funding, PRBI has established interconnectivity agreements with 11 broadband providers, as well as with government initiatives like the Department of Health’s Puerto Rico Health Information Network (PRHIN).

Puerto Rico Bridge Initiative Kicks-Off Islandwide Network Deployment

Critical Hub Networks officially kicked off the deployment of the Puerto Rico Bridge Initiative’s islandwide microwave network this month, initiating the final phase of the ARRA-funded broadband project.

In April 2010, Critical Hub was awarded $25.7 million in ARRA funds through the NTIA for the creation of the Puerto Rico Bridge Initiative (PRBI), a project designed to bring fast, affordable broadband service to all of Puerto Rico. Since its funding, PRBI established an ultra-high speed backbone connection for broadband providers from Puerto Rico to Miami. Early this month, Critical Hub received its FCC licenses for the terrestrial microwave network, giving the company the green-light to begin the installation & activation of 24 interconnection points around the island.

The PRBI’s islandwide network provides additional ‘on-ramps’, if you will, to the fiberoptic bridge connecting Puerto Rico and the US mainland”, said Carlo Marazzi, President of Critical Hub . “There are at least 10 broadband providers serving rural areas of Puerto Rico. PRBI’s islandwide network will ensure that those providers can also connect to the PRBI, and that residents in rural areas will have access to the same broadband speeds at the same rates as residents in urban & metropolitan areas.”

Broadband providers which cannot affordably access the San Juan metro area will now have 23 other possible areas to interconnect with the network”, continued Karen Larson, Senior Vice President of Critical Hub. “Bringing fast broadband speeds out of San Juan to the rest of the island is central to the Puerto Rico Bridge Initiative project.”

The PRBI network includes the deployment of middle mile capacity to the municipalities of Florida, Barranquitas, Villalba, Yauco, Fajardo, Morovis, Ceiba, Maricao, among others. At these locations, Critical Hub is working with local broadband providers who service these areas to ensure they have sufficient capacity to offer fast, affordable broadband service to residents, businesses, and community institutions such as schools, libraries, hospitals, police and other community institutions.

The Puerto Rico Bridge Initiative is also continuing it work on establishing local peering – or interconnection – between Puerto Rico’s broadband networks. “Broadband providers have 24 locations where they can interconnect their networks with the PRBI’s network,” said Larson. “Local Peering means keeping local traffic local. So, if you send an email from one broadband provider to another, that email should not have to go to Miami and return to Puerto Rico – it should stay on island. This is affecting the price that consumers pay for service, as well as the quality of service. Consumers need to call their broadband providers and tell them that local Internet traffic should stay local – to support local peering.”

Broadband Service Providers prepare for Internet Protocol IPv6

The Puerto Rico Bridge Initiative, the Internet Society of Puerto Rico and Cisco Systems

host workshop to prepare island’s broadband networks for the transition to IPv6.

San Juan, Puerto Rico, April 23, 2012 – Puerto Rico’s broadband providers met last Thursday at the Telegrafo facilities in Santurce for the IPv6 Workshop for Broadband Providers in order to begin preparations for Puerto Rico’s transition to IPv6 – the next generation Internet Protocol.

 

The activity was sponsored by the Puerto Rico Bridge Initiative and the Internet Society, and included a presentation by IPv6 expert Mr. Jose Rosa of Cisco Systems. The topics addressed included IPv6 provisioning, transition and migration issues faced by broadband service providers.

In attendance were Network Engineers and representatives from broadband providers including Liberty, AT&T, Claro, OSNet, Caribe.Net, Worldnet, Aeronet, AWV Communications, WIFI Caribbean, as well as representatives from the University of Puerto Rico, the Internet Society of Puerto Rico and INTECO.

There is no doubt the importance of the Internet for Puerto Rico’s economic growth. Yet, less than 40% of our residents are broadband users. Puerto Rico’s broadband providers are preparing to be able to provide broadband to millions of new users, and with faster speeds and greater redundancy. Thanks to the Puerto Rico Bridge Initiative’s (PRBI) ARRA funding, we are already seeing increased network investment by broadband providers,” said Carlo Marazzi, President of Critical Hub Networks. “The PRBI will continue to work with the broadband provider community to ensure that IPv6 is adopted so we can serve the next wave of Puerto Rico’s broadband users.”

IPv6 is the sixth revision to the Internet Protocol, and the successor to the currently-used IPv4. Due to the growth of the Internet in the past decade, IPv6 adoption is essential to facilitate the continued growth of the Internet and provide the necessary IP addresses for new Internet users and devices. The major difference between IPv4 and IPv4 is the number of IP addresses. There are just over 4 billion IPv4 addresses (232), while there are 2128 IPv6 addresses, or in other words, IPv6 can support 340,000,000,000,000,000,000,000,000,000,000,000,000 devices.

“There are now 2 billion people who connect to the Internet. We’ve got 6 billion people in the world who want to connect themselves and their devices. That is simply not possible with IPv4. It’s just not doable.”, stated Olaf Kolkman, Internet Architecture Board (IAB) Chair on February 3, 2011 when the final IPv4 addresses were distributed to the Internet registries, including the American Registry for Internet Numbers.

IPv6 is coming, and Puerto Rico is not ready.”, commented Karen Larson, Vice President of Critical Hub Networks. “The Internet Society of Puerto Rico and the PRBI are going to continue our efforts in 2012 with the goal of having the majority of Puerto Rico’s broadband providers participate in World IPv6 Day in 2013.”

In April 2010, Critical Hub was awarded $25.7 million in ARRA funds through the NTIA for the creation of the Puerto Rico Bridge Initiative (PRBI), a project designed to bring fast, affordable broadband service to all of Puerto Rico. Since its funding, the PRBI has established an ultra high speed backbone connection for broadband providers from Puerto Rico to Miami. The next phase of the project will include a terrestrial wireless network to facilitate broadband speeds in areas which are particularly underserved, including Maricao, Vieques and Culebra.

ISOCPR is the Puerto Rico Chapter of the Internet Society. Created in the United States in 1992, the Internet Society is a non-profit entity dedicated to safeguarding the best interests of the Internet as well as stimulate its use throughout the globe. For more information, visit www.isocpr.org .

Puerto Rico Bridge Initiative, INTECO interconnect broadband networks

San Juan, Puerto Rico, September 12, 2012 – Critical Hub Networks and Iniciativa Tecnológica Centro Oriental (INTECO) announce the successful interconnection of their broadband networks, in an effort to improve broadband services in Puerto Rico.

Funded in February 2010 by the US Department of Commerce’s National Telecommunications and Information Administration (NTIA), INTECO is constructing a broadband network through the municipalities of Cayey, Caguas, Gurabo, San Lorenzo, Juncos, Las Piedras, Naguabo and Humacao.  INTECO’s new network infrastructure is essential to the economic and social development of the region. In particular, INTECO’s broadband infrastructure will be specifically used to improve health care, education and public safety in the region.

“INTECO’s interconnection with the Puerto Rico Bridge Initiative is central to our success in delivering broadband services to our region”, said Ing. Oscar Jimenez, President of INTECO.

“INTECO is working hard to bring broadband to an area of the island which has been traditionally underserved.  We’re thrilled to support their project, and we welcome INTECO’s network as a peering partner of the Puerto Rico Bridge Initiative,” stated Carlo Marazzi, President of Critical Hub.  “The peering of INTECO with PRBI will bring faster broadband speeds to Puerto Rico’s east coast communities.”

The Puerto Rico Bridge Initiative is continuing its work to support economic development and broadband expansion efforts in the island.  In addition to interconnection with INTECO, PRBI has entered into interconnection agreements with 16 broadband wholesale and last mile solution providers.

“The PRBI’s goal is to establish local peering between all of Puerto Rico’s broadband providers – including traditional wired broadband, fixed wireless and mobile broadband services.  As Puerto Rico’s broadband networks upgrade to be able to deliver faster speeds, local peering becomes essential”, emphasized Marazzi.

In April 2010, Critical Hub was awarded $25.7 million in ARRA funds through the NTIA for the Puerto Rico Bridge Initiative (PRBI) to bring fast, affordable broadband service to all of Puerto Rico.

Headquartered in El Telégrafo in Santurce, Puerto Rico, Critical Hub Networks, also known as Caribe.Net, is an Internet Service Provider offering disaster recovery, data center and colocation services, and a full suite of retail, corporate and wholesale Internet services.